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Sven Heuer
Redefining Football Journalism: A Heartfelt Ode to 11freunde.de
As a dedicated reader since its early days in 2000, I must say that "11 Freunde" was once hailed as the pinnacle of football magazines. It embodied the essence of the beautiful game, staying true to its roots, connecting with fans on a personal level, and shedding light on the struggles of fallen giants in the football world. However, a shift occurred post the acquisition by Gruner & Jahr, steering the focus towards powerhouses like Bayern Munich, Borussia Dortmund, and marquee international teams and players. While this transformation hasn't turned "11Freunde" into a mainstream tabloid, the subtle shift is noticeable. Ironically, each issue seems to feature a slight jab at RB Leipzig as the epitome of commercialism, a stance that raises eyebrows. Should the World Cup stadium there have been left to decay after years of neglect? Despite these changes, the magazine still shines in its brief features at the beginning, reader letters, and heartfelt obituaries. Noteworthy are the annual season kick-off editions, team-specific specials, and in-depth football-themed releases that continue to captivate. Although the publication has evolved, I hold onto the nostalgia of its inception, cherishing the pieces that echo the passion and authenticity of football's essence. Kudos to "11Freunde" for adapting while still preserving fragments of its original charm. S
Sven Heuer
A Testament to 11freunde.de: Where Passion Meets Tradition
Reflecting on my long-standing relationship with "11 Freunde," I can't help but reminisce about the golden era that spanned from the early 2000s to around 2011. Back then, this magazine was more than just a publication; it was a homage to the essence of football – raw, authentic, and deeply connected to the fans. It delved into the stories of fallen giants, bringing to light the rich tapestry of the sport. However, with the transition under Gruner & Jahr's ownership, a subtle shift occurred. The focus gravitated towards the powerhouses like Bayern Munich, Borussia Dortmund, and international superstars, deviating from its grassroots appeal. While it hasn't become a full-blown tabloid, there's a noticeable drift towards mainstream narratives, leaving behind some of its original charm. Interestingly, within each issue, there seems to be a recurring theme of disdain towards RB Leipzig, painted as the epitome of commercialism. But one can't help but question – should the stadium have crumbled into oblivion after years of neglect? It's a bewildering stance in an evolving football landscape. Amidst these changes, the snippets at the beginning, reader letters, and obituaries remain poignant reminders of what once was. The silver lining lies in the seasonal editions, club specials, and thematic releases, which still manage to capture the spirit of the beautiful game. "11 Freunde" may have evolved over the years, but its legacy endures through these glimpses of brilliance, encapsulating the heart and soul of football in every edition.
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