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50% users rated Excellent
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Review article published on: 22 Oct 2019

Last updated by on 06 Mar 2023

"I'm the author of two non-fiction books: Wanderland shortlisted for the Stanford Dolman Award and Wainwright Prize, and the award-winning Wild Times."
Dec 2022 5 5 5 5 5 2
Jan 2023 5 2.7 1.8 4.9 2.8 5
Feb 2023 5 5 5 3 5 1
Mar 2023 5 5 5 5 5 5
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The Label Life is a lifestyle brand that offers a range of products such as clothing, home decor, accessories, and footwear. The brand was launched in 2012 by Preeta Sukhtankar, Sussanne Khan, and Malaika Arora. The Label Life aims to provide fashionable and affordable products for women who want to be stylish and trendy.

Pros and Cons

Pros: - Wide range of products to choose from - High-quality products - Affordable prices - Easy to navigate website - A user-friendly shopping experience Cons: - Limited collection for men and children - No physical stores outside of India - Shipping and handling charges may apply

User Experience

The Label Life’s website has an easy-to-use interface that allows users to navigate with ease. Products are categorized according to type, making it easy to find what you’re looking for. The product pages have clear images, descriptions, and sizing information, which makes it easy for customers to choose the right product.

Pricing and Value for Money

The Label Life offers affordable prices for high-quality products. The prices are competitive with other lifestyle brands. The brand frequently offers discounts and promotions that make their products even more affordable.


Other lifestyle brands that offer similar products to The Label Life include Fabindia, Nicobar, and Jaypore. These brands offer a range of products for women, men, and children.

Customer Service

The Label Life has a responsive customer service team that is available to answer any questions you may have. They offer assistance via email, phone, and live chat. The brand also has a detailed FAQ section that provides answers to common questions.

Product Quality and Selection

The Label Life offers high-quality products that are made from durable materials. The brand has a wide range of products to choose from, including clothing, home decor, accessories, and footwear. The products are designed to be trendy and fashionable, making them ideal for women who want to be stylish.

Website Usability

The Label Life’s website is easy to navigate, with products categorized according to type. The product pages are well-designed and contain clear images and descriptions, making it easy for customers to choose the right product. The website also has a blog section that provides information on fashion and lifestyle trends.

Returns and Exchanges

The Label Life offers returns and exchanges within 15 days of purchase. The products must be in their original condition, with tags and packaging intact. The brand also offers a prepaid shipping label for returns.

Promotions and Discounts

The Label Life offers frequent promotions and discounts through their website and social media channels. The brand also offers a referral program that rewards customers for referring their friends and family.


The Label Life has a good reputation for offering high-quality and affordable products. The brand has been featured in various fashion magazines and has a loyal customer base.

Payment Options

The Label Life offers various payment options, including credit and debit cards, net banking, and cash on delivery. The brand also offers an easy EMI option for larger purchases.

Loyalty Programs

The Label Life does not currently offer a loyalty program. However, the brand does offer promotions and discounts to loyal customers.

Customer Reviews

The Label Life has positive customer reviews on their website and social media channels. Customers praise the brand for their high-quality products and responsive customer service.

Community Involvement

The Label Life participates in various community events and initiatives. The brand often partners with local charities and organizations to give back to the community.

Shipping and Costs

The Label Life offers free shipping on all orders within India. However, customers outside of India may incur shipping and handling charges. The brand offers expedited shipping options for faster delivery.


Overall, The Label Life is a great lifestyle brand that offers high-quality and affordable products for women. The website is easy to navigate, and the customer service team is responsive. The brand’s promotions and discounts make their products even more affordable. Although the brand has limited collection for men and children and no physical stores outside of India, their online presence is well-established and reliable.