Introduction

AJIO is an online fashion and lifestyle store that provides a wide range of apparel for men, women, and kids, along with a stunning collection of accessories, shoes, and beauty products. The company was launched by the Reliance Group in 2016 and quickly became a popular shopping destination for fashion enthusiasts across India.

Pros and Cons

Pros:
  • Extensive range of fashion products
  • Stylish and unique designs that cater to diverse tastes
  • Affordable pricing with frequent discounts and promotions
  • Easy returns and exchanges policy
Cons:
  • Delivery can be slow at times
  • Some products may not meet quality expectations
  • Customer service can be inconsistent

User Experience

AJIO's website and mobile app offer a seamless shopping experience with a user-friendly interface and clear product descriptions. The platform also provides personalized recommendations to customers based on their browsing history and preferences.

Pricing and Value for Money

AJIO's pricing is reasonable and often lower than its competitors in the online fashion industry. The store also provides frequent promotional discounts on its products, which make them even more affordable for customers.

Alternatives

Some of the popular alternatives to AJIO include Myntra, Amazon Fashion, Flipkart Fashion, and Koovs.

Customer Service

AJIO's customer service team is available to assist customers with their queries and concerns via phone, email, and chat support. However, there have been some complaints about inconsistent service quality from customers.

Product Quality and Selection

AJIO's product quality is generally good, although there have been some complaints about a few products not meeting customers' expectations. The store offers a diverse selection of products with unique and stylish designs that cater to different tastes.

Website Usability

AJIO's website and mobile app are easy to navigate and have a clean, minimalist design. The platform also provides personalized recommendations and a wishlist feature that makes shopping more convenient for customers.

Returns and Exchanges

AJIO offers an easy returns and exchanges policy, where customers can return or exchange items within 30 days of delivery. The return and exchange process is hassle-free and expedited.

Promotions and Discounts

AJIO offers frequent promotional discounts on its products, ranging from 10% to 50% off. The store also provides loyalty programs that offer additional discounts to regular customers.

Reputation

AJIO has accrued a positive reputation in the online fashion industry, with customers praising the store's extensive selection of products and affordable pricing.

Payment Options

AJIO offers a wide range of payment options, including credit/debit cards, net banking, UPI, and e-wallets.

Loyalty Programs

AJIO offers a loyalty program called AJIO EDGE, which provides additional discounts and benefits to regular customers.

Customer Reviews

Overall, customer reviews for AJIO have been positive, with customers praising the store's stylish designs and affordable pricing. However, some customers have expressed concerns about delivery time and inconsistent customer service.

Community Involvement

AJIO has collaborated with various fashion designers and brands to promote sustainable fashion and support local artisans and craftsmen.

Shipping and Costs

AJIO offers free shipping for orders above a certain amount, with delivery typically taking 2-7 working days. However, shipping costs may apply for orders that do not meet the minimum amount threshold.

Aisha Bachlani Senior News Reporter

Hi, I'm Aisha Bachlani, and I'm a news reporter with Askmeoffers. I've been working in this field for over nine years, and during that time, I've gained valuable experience and knowledge that I'm excited...

Ajio Recent User Reviews

User Rating

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Reviewer Name: kishore kumar

Review Submission Date: 28-09-2019

Review Title: Had a worst experience with Ajio
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Review Description: Had a worst experience with Ajio. Not a valuable platform to purchase things. Zero customer value. Had ordered for 2 pants, out of which only one was received. The pack was opened in front of the courier person, but he said he has got nothing with that. Tried returning the order, they refused to take. There was no response for mails. Customer care number was not reachable. They do not value the customer, their time and money. Highly Recommend not to shop on this platform.

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Reviewer Name: aarti negi

Review Submission Date: 28-09-2019

Review Title: Worst experience seriously Pathetic…
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Review Description: Worst experience seriously Pathetic site for shopping

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Reviewer Name: PLUS Biology

Review Submission Date: 28-09-2019

Review Title: Ajio return service is too bad in…
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Review Description: Ajio return service is too bad in #shimla It's not get responded in early days No call, No returned Conformation I tried many time to contacts for returned my defect product.... But problem do not resolved.. #shimla , #ajiout

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Reviewer Name: devendra kushwaha

Review Submission Date: 28-09-2019

Review Title: Ajio need to improve refund process
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Review Description: Ajio need to improve refund process. Even after multiple emails and multiple calls, I did not get the refund of the items I have already returned. Also, th e items are showing as return cancelled. There in no sync between the company that pickups the items and ajio. Would not recommend to buy stuff from ajio because of kiosk in refund process

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Reviewer Name: Soumyajit Sarkar

Review Submission Date: 28-09-2019

Review Title: One of the most disgusting and…
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Review Description: One of the most disgusting and embarrassing apps I've ever seen. I canceled a purchase on 11th Aug what was a prepaid order. Just want my refund. No customer care,mailing or posting complaints here and there is making things easy. Every time I mail them , they are sending same reply "we'll contact you within 48 hours" .nothing else. It has been 22 days waiting for a simple refund. I've provided every screen shots but nothing gonna change.

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Reviewer Name: Rajashekhar Reddy S

Review Submission Date: 28-09-2019

Review Title: great designs and best prices with good support
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Review Description: Ajio - Fast delivery - Great prices - Easy returns - Good support I have ordered more than 8K worth of clothing from Ajio. fashionable clothing and good quality.

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Reviewer Name: phalguna raghavendra

Review Submission Date: 28-09-2019

Review Title: Worst experience
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Review Description: Worst experience, It’s been a month trying to return a product, no one has responded to me they just give a date and on that date a message comes saying your return has been cancelled. It has happened 4 times and over a month.

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Reviewer Name: KKS

Review Submission Date: 28-09-2019

Review Title: I haven’t experienced Such a bad…
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Review Description: I haven't experienced Such a bad customer service from any e-commerce portal so far.They send across defected products, written more than 10 emails and still they are attempting to reply within 72 hours.(still haven't received a reply). After posting about it on their social media accounts they want me to explain the concern on comments but still no decency to call back or mail and its still an ongoing cycle.

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Reviewer Name: Nikahat Khan

Review Submission Date: 28-09-2019

Review Title: Trying to track my item
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Review Description: Trying to track my item. But not showing anything. Customer service is also not available. Waiting for the product delivery.

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Reviewer Name: Suraj

Review Submission Date: 28-09-2019

Review Title: AVOID JIO GO FOR MYNTRA
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Review Description: AVOID JIO GO FOR MYNTRA. I have tried to place an order via Ajio on 12122020. You have deducted money from my account even though an order was not generated. I have raised a complaint on 15122020 COM00016391368. Its is over 2 weeks now that you have got my Rs1,132 and still not made a refund. Made over 10 calls only for every customer care executive to say all will be resolved within 2 days. Such an incompetent lot.