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Introduction is a plus-size fashion brand that offers a range of trendy and fashionable clothing for men and women. The brand aims to cater to the fashion needs of people with curvier body types, giving them plenty of choices that are stylish, comfortable and affordable.

Pros and Cons

  • Extensive collection of clothing for plus-size people;
  • Good quality products at affordable prices;
  • Easy to navigate website with clear categories and filters;
  • Fast shipping and good delivery options;
  • Flexible return policy;
  • Responsive customer support.
  • Some products might not be true to size and might require a size bigger;
  • Some customers have reported issues with late deliveries.

User Experience

The website is easy to navigate and intuitive. The design is pleasing to the eye, and the colors are not overwhelming. The categories are well defined, making it easy to surf through the products. The larger than average icons and images make it easy to view the designs and details of the clothing. The zoom feature allows customers to view the details of the fabric and the stitching. The website has a responsive design that fits well on any device.

Pricing and Value for Money offers affordable and competitive prices for its products. They provide value for money under the low-mid price range. Payment options include Cash on Delivery (COD), Credit Card, Debit Card, and Net Banking, making it convenient and accessible to a broad range of customers.


Other popular and reputable plus-size fashion online stores include Torrid, Lane Bryant, Fashion to Figure, and Eloquii. These stores offer similar products, but pricing and designs vary.

Customer Service offers responsive customer support through email, phone, and chat. The support team is friendly and knowledgeable, answering queries and addressing issues promptly.

Product Quality and Selection sells fashionable and trendy plus-size clothing, including Dresses, Tops, Kurtis, Tunics, Skirts, Leggings, and Jackets. They offer quality products that are well made, comfortable, and stylish. The sizing chart is easy to navigate, although some customers have reported that the products might not be true to size.

Website Usability

The website is easy to navigate and intuitive, allowing customers to find what they're looking for quickly. The website features a search bar, filters, sort options, and categories, making it easy to find specific products. The website is fast, responsive and mobile friendly.

Returns and Exchanges offers a 7-day hassle-free return policy from date of delivery, with the exception of a few products that are non-returnable. The products must be unused, unworn, and with their original packaging and tags. They offer a free pickup service for returns and exchanges. In case of shipping order cancellation, a cancellation charge of Rs.75 is applicable.

Promotions and Discounts offers regular discounts and promotions on products, and customers can avail of these discounts by using coupon codes provided on the website. They also have a loyalty program that allows customers to earn reward points, which can be redeemed for discounts on future purchases.

Reputation has a reputation for selling quality and affordable products. Customers praise the company for its flexible return policy, responsive customer service, and fast shipping. Customers also appreciate the wide variety of designs and styles that cater to their diverse fashion preferences.

Payment Options offers a range of payment options, including Cash on Delivery (COD), Credit Card, Debit Card, and Net Banking.

Loyalty Programs offers a loyalty program that allows customers to earn rewards points by shopping on the website. Customers earn 5 points for every Rs.100 spent on the website, and these points can be redeemed for discounts on future purchases.

Customer Reviews has a section for customer reviews, giving customers an opportunity to share their opinions and feedback. The reviews are mostly positive, with customers praising the quality, affordability, and variety of products offered on the website.

Community Involvement is actively involved in supporting various social causes through its CSR initiatives. They contribute to charitable organizations that work towards the upliftment of society, including food and education programs.

Shipping and Costs offers fast and reliable shipping within India with a delivery lead time of 3-5 business days. The shipping charges vary based on location and order value, and customers can view the charges before placing their order. They currently do not ship internationally.


In conclusion, offers quality, affordable, and stylish plus-size fashion that caters to the diverse fashion preferences of its customers. The website is user-friendly, and customer support is responsive, making it easy for customers to shop with confidence. The company's flexible return policy and fast shipping further enhance the customer experience. Overall, is an excellent option for plus-size fashion enthusiasts who seek quality and affordability.

Tanya Djavadzadeh Senior News Reporter

Hi there! My name is Tanya Djavadzadeh and I am a Senior News Reporter at, a Social Media Strategist, and a Photographer. With my skills in content creation and structured strategy, I help...