Introduction is an online shopping website that offers a wide range of Indian ethnic wear for women at affordable prices. With a user-friendly interface and a vast selection of products, the website has made shopping for traditional Indian attire a convenient and accessible experience for women across the globe.

Pros and Cons

Pros: 1) Wide range of traditional Indian clothing options 2) Affordable prices 3) Easy to use website 4) Regular promotions and discounts 5) High-quality products 6) Multiple payment options 7) Good customer service Cons: 1) Limited selection of men's clothing 2) Shipping costs can be high 3) Returns and exchanges can be complicated

User Experience

The website is designed to be user-friendly with easy navigation and a simple checkout process. The products are categorized in a way that makes it easy for customers to find what they are looking for. There are also multiple filters available to refine the search results. Overall, the website offers a seamless shopping experience.

Pricing and Value for Money offers competitively priced products without compromising on quality. The website regularly runs promotions and discounts, making it an affordable option for those shopping on a budget.


Some popular alternatives to include Jabong, Myntra, and Flipkart, which also offer a wide selection of ethnic wear for women.

Customer Service

The customer service team at is responsive and helpful. They provide prompt assistance for queries and concerns, making the overall shopping experience stress-free.

Product Quality and Selection offers a wide range of traditional Indian clothing options for women, including sarees, kurtas, lehengas, and more. The products are high-quality and authentic, making the website a reliable destination for those looking for traditional attire.

Website Usability

The website is intuitive and easy to navigate. The search function and filters make finding products a breeze, while the checkout process is simple and streamlined.

Returns and Exchanges

Returns and exchanges can be made within 15 days of receiving the product. However, the process can be complicated and requires the customer to contact customer service before making a return or exchange.

Promotions and Discounts regularly offers promotions and discounts, making it an affordable option for those looking for traditional Indian clothing.

Reputation has built a reputation as a reliable and trusted online shopping destination for traditional Indian clothing. The website has received positive reviews from customers across the globe.

Payment Options

The website offers multiple payment options, including debit and credit cards, net banking, and various e-wallets.

Loyalty Programs does not offer a loyalty program at this time.

Customer Reviews

Customer reviews on the website are largely positive, with customers praising the quality and authenticity of the products as well as the responsive customer service team.

Community Involvement does not have any active community involvement initiatives at this time.

Shipping and Costs

The website ships internationally, but shipping costs can be high depending on the location. The website offers free shipping within India for orders over a certain amount.

Simmi Joseph Senior Content Editor

Hi, I'm Simmi Joseph, a seasoned Content Marketing professional based in Mumbai, Maharashtra, India. With a wealth of experience in B2B client management, editorial calendar creation, and team management,...