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BornprettyStore is an online shopping platform that offers an exciting range of beauty, jewelry, and nail art products at affordable prices. The website has been in operation since 2010, and it ships to over 180 countries worldwide.

Pros and Cons

  • Low prices and frequent discounts
  • Extensive range of products
  • Easy navigation and detailed product information
  • Free worldwide shipping on all orders
  • Long shipping times (up to 4 weeks)
  • Poor quality of some products
  • Customer service can be slow to respond
  • Difficulty in canceling orders

User Experience

The website is straightforward to use, with clear categories and filters that make it easy to find what you're looking for. Each product has detailed information, customer reviews, and high-quality images that help you make informed buying decisions. The checkout process is also smooth and straightforward, with a variety of payment options available.

Pricing and Value for Money

BornprettyStore offers some of the lowest prices in the market, and it frequently offers discounts and promotions that make its products even more affordable. However, some products may be of lower quality than expected, so it's crucial to read customer reviews and product descriptions carefully before making a purchase.


Some alternatives to BornprettyStore include Ulta, Sephora, and Amazon. While these platforms offer a broader range of products and faster shipping, they are usually more expensive.

Customer Service

BornprettyStore's customer service can, at times, be slow to respond, and customers have reported difficulty in canceling orders or getting refunds. However, the website does have an extensive FAQ section that covers most common queries, and it has a dedicated email address for customer service inquiries.

Product Quality and Selection

BornprettyStore offers an extensive range of products, including nail art supplies, beauty products, jewelry, and home decor. While some products are of lower quality, many others are of premium quality and are offered at very affordable prices. The website also updates its product selection regularly, so there is always something new to discover.

Website Usability

The website is easy to navigate, with clear categories and filters that help you find what you're looking for quickly. The search function is also powerful, and it delivers accurate results based on keywords or product names.

Returns and Exchanges

BornprettyStore offers a 30-day return policy for most products, provided that they are unused, unwashed, and in their original packaging. Refunds are processed within 5-7 business days after the items are received, but customers must pay for return shipping costs.

Promotions and Discounts

BornprettyStore offers frequent discounts and promotions for its customers. It also offers a loyalty program that rewards customers with points every time they make a purchase, which can then be used to redeem discounts on future orders.


BornprettyStore has a mixed reputation, with some customers reporting poor quality products and slow customer service. However, many others have praised the website for its low prices, extensive product selection, and free worldwide shipping.

Payment Options

BornprettyStore accepts a wide range of payment options, including PayPal, credit/debit cards, and Western Union.

Loyalty Programs

BornprettyStore offers a loyalty program that rewards customers with points every time they make a purchase. These points can then be used to redeem discounts on future orders.

Customer Reviews

BornprettyStore has an extensive collection of customer reviews that cover each product in detail. These reviews can help customers make informed buying decisions and avoid purchasing low-quality products.

Community Involvement

BornprettyStore has a vibrant social media presence, with active pages on Facebook, Twitter, and Instagram. It also has an active blog that covers the latest beauty and fashion trends.

Shipping and Costs

BornprettyStore offers free worldwide shipping on all orders. However, shipping times can be long, with some orders taking up to 4 weeks to arrive. Customers can opt for faster shipping options, but these come at an additional cost.

Simmi Joseph Senior Content Editor

Hi, I'm Simmi Joseph, a seasoned Content Marketing professional based in Mumbai, Maharashtra, India. With a wealth of experience in B2B client management, editorial calendar creation, and team management,...