Users Voice for Centralar

15% users rated Terrible
5% users rated Poor
20% users rated Average
10% users rated Very Good
50% users rated Excellent
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Centralar Overall rating
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User Interface

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Review article published on: 26 Aug 2019

Last updated by on 11 Mar 2023

"The two things I love most about what I do is that I help people and I solve problems - it’s as simple as that. I help my organizations develop effective, relevant marketing content."
Dec 2022 5 5 5 5 5 5
Jan 2023 5 2 4.1 3.3 3.6 1.7
Feb 2023 5 1 5 5 5 5
Mar 2023 5 5 5 5 5 5
Line Chart for Rating of peer stores

Detailed Centralar Review by

Introduction is a Brazilian e-commerce platform that offers a wide variety of products, including air conditioning units, refrigerators, freezers, washing machines, and other appliances. The platform is operated by Central Ar Condicionado, a leading Brazilian retail company specializing in air conditioning and refrigeration products.

Pros and Cons

  • Extensive selection of products
  • Competitive pricing
  • User-friendly website
  • Flexible payment options
  • No live chat support
  • Limited information about product warranty and returns/exchanges

User Experience

Overall, the website is user-friendly, with a simple and easy-to-navigate layout. Users can filter their search results by category, brand, price, and other specifications. However, the lack of live chat support may affect the customer experience.

Pricing and Value for Money offers competitive pricing compared to other Brazilian e-commerce platforms. The platform also allows users to compare prices across different brands and models. Customers can also take advantage of discounts and promotions to save money on their purchases.


Some popular alternatives to include Casas Bahia, Magazine Luiza, and Ponto Frio.

Customer Service offers customer support via email and phone, but there is no live chat support. The company's customer service team is responsive and helpful. However, the website could benefit from more detailed information about product warranties and returns/exchanges policies.

Product Quality and Selection offers a wide variety of products from leading brands, including Carrier, LG, Samsung, and Electrolux. Customers can find appliances for different purposes, from home air conditioning units to commercial refrigeration systems. Most products on the website come with a manufacturer's warranty, which should give customers peace of mind when making their purchases.

Website Usability

The website is easy to use and navigate, with a responsive design that works well across different devices. Users can search for products by category, brand, price, and other specifications. The checkout process is also straightforward and user-friendly.

Returns and Exchanges allows customers to return or exchange products within 7 days of delivery, provided that the item is in its original condition and packaging. However, the website could provide more detailed information about the returns/exchanges process, such as how to initiate a return and the timeline for processing refunds.

Promotions and Discounts offers regular discounts and promotions on selected products. Customers can also sign up for the platform's newsletter to receive updates on new deals and offers.

Reputation has a good reputation in Brazil's retail market, with many positive reviews from satisfied customers. However, some customers have reported issues with delivery delays and poor customer service.

Payment Options accepts various payment methods, including credit cards, boleto bancário, and bank transfers. Customers can also choose to pay in installments, depending on the value of their purchase.

Loyalty Programs does not currently offer a loyalty program for its customers.

Customer Reviews has both positive and negative reviews from customers, with many expressing satisfaction with the product selection and pricing, while others have complained about delivery delays and poor customer service.

Community Involvement does not have a strong presence in social media or community involvement initiatives.

Shipping and Costs offers free shipping for selected products, depending on the value of the purchase and the delivery location. The website could provide more detailed information about shipping costs for different regions in Brazil.