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Introduction is an e-commerce website that sells clothing, accessories, and home decor with a positive and optimistic message. Founded in 1994 by brothers Bert and John Jacobs, Life is Good aims to spread positivity through its products while also supporting social causes. The website features an extensive collection of men's, women's, and children's clothing, hats, bags, socks, and gifts, all designed to promote the brand's "Life is Good" theme.

Pros and Cons

  • Wide range of products with a positive message.
  • High-quality products with attention to detail.
  • Easy navigation and user-friendly website design
  • Free shipping on orders over $49
  • Donations to social causes
  • Pricey clothing items
  • Limited product discounts and promotions

User Experience offers a seamless customer experience with easy navigation, clear product descriptions, and multiple payment options. The website also features customer reviews and ratings, which can be helpful when deciding which products to purchase.

Pricing and Value for Money

While the products on are certainly of high quality, they can be relatively expensive. However, the brand's positive message, attention to detail, and support for social causes may make the prices more justifiable for some customers.


Some of the main competitors of include brands like The Happy Givers, Wear Your Power, and Ten Thousand Villages. These brands also offer clothing and accessories with positive messages, but they typically have more affordable prices and offer more discounts and promotions.

Customer Service provides excellent customer service, with quick and friendly responses to any questions or concerns. The website also offers a helpful FAQ section, as well as a chat feature for more immediate assistance.

Product Quality and Selection offers high-quality products made from comfortable and durable materials. The website also has a wide range of products, including different colors and sizes of clothing, hats, bags, and more.

Website Usability

The website is easy to navigate and user-friendly, with a clean and simple design. The search function is also helpful for finding specific products.

Returns and Exchanges allows customers to return or exchange full-priced products within 60 days of purchase. Sale items may only be exchanged, not returned for a refund.

Promotions and Discounts

While does offer occasional promotions and discounts, they are relatively rare. The website does have a sale section, though the discounts are typically around 20% off.


Overall, has a positive reputation for its high-quality products and social causes. The brand has a loyal following of customers who appreciate its optimistic message.

Payment Options accepts major credit cards, PayPal, and Apple Pay as payment options.

Loyalty Programs does not currently offer a loyalty program.

Customer Reviews

Customer reviews on are overwhelmingly positive, with many customers praising the comfortable and high-quality materials of the products.

Community Involvement is involved in various social causes and donates a portion of its proceeds to charity. The website also has a "Life is Good Kids Foundation" that supports programs for children in need.

Shipping and Costs offers free standard shipping on orders over $49. Otherwise, standard shipping costs $5.95 and takes 5-7 business days for delivery. Expedited shipping is also available for an additional fee.

Vrushali Rakhunde Senior Content Editor

Hello, I am Vrushali Rakhunde, a news editor and reporter at Askemoffers. With a passion for creating compelling content, I have gained extensive experience in various writing roles. I worked as a Copywriter...