Vitalchoice Reviews

Voted Good (5/5)

26349 Votes

44 Reviews

Vote Now

In the Food Products Supplier category

Pie-Chart Analysis

7% users rated Terrible
7% users rated Poor
0% users rated Average
5% users rated Very Good
82% users rated Excellent
Write a review
T TK
57 days ago

Unparalleled Quality and Outstanding Customer Service!

My experience with vitalchoice.com has been nothing short of exceptional. The seafood I purchased was of the highest quality, surpassing anything I could find at my local grocery store. What truly impressed me, however, was their remarkable customer service. Not only did they go above and beyond to address my inquiries, but they also provided valuable recommendations for my purchase. I am highly satisfied with my experience and will definitely be a returning customer.
T TK
57 days ago

Bad business practices- will harass you to purchase more

My review for vitalchoice.com Very overpriced, same seafood you can buy at your local grocery store, and now their telemarketers calling me in spite of me asking them to take me off their call list? I guess the fishing industry has saturated this market, and they are trying to stay competitive by repeatedly calling customers with "promotions?" I will never buy from this company again.
L Liz Summers
91 days ago

Returning to Vital Choice: A Disappointing Experience Under New Ownership

As a dedicated longtime customer, I had always held Vital Choice in high regard, recommending their products to everyone I knew. However, my experience took a drastic turn for the worse after the company was acquired by 1-800-Flowers. Despite my initial reluctance, I decided to place an order totaling $284 on 11/7/2023, including Copper River Salmon, Pacific Cod, Dungeness Crab meat, and VitD3 in salmon oil. To my dismay, the quality of the products was far from what I had come to expect from Vital Choice. The Copper River, Pacific Cod, and Dungeness Crab meat were all disappointing in taste and odor, a stark contrast to the freshness I had previously enjoyed. Despite the items arriving frozen solid, their quality was undeniably subpar. I reluctantly discarded everything except the VitD3, which was the only item that met my expectations. Adding to my disappointment was the excessive and unnecessary packaging. Each item was shipped separately, resulting in the absurd arrival of four separate boxes. Not only was this a reckless waste of packaging, but it also reflected poorly on the overall customer experience. With a heavy heart, I have been left with no choice but to seek out alternative sources for the premium seafood and supplements I once relied on Vital Choice for. This shift in quality and customer service has left me longing for the exceptional standards that Vital Choice upheld before its change in ownership.
B Brian
112 days ago

Since 1-800 1Flowers Acquired Vital Choice…

A Notable Decline in Quality Since Acquisition by 1-800-Flowers When it comes to Vital Choice, I used to be an incredibly satisfied customer, confident in the superior quality of their products. However, since the company was acquired by 1-800-Flowers, I have observed a noticeable decline in the overall quality of their offerings. Previously, fresh fish from Vital Choice never emitted a fishy odor, but this has unfortunately become a common occurrence post-acquisition. The deterioration in product quality has been a disappointing and significant departure from the high standards that originally drew me to Vital Choice. In my most recent order, I was disheartened to discover that one of the packages had a broken vacuum seal, compromising the freshness and integrity of the contents. This was a stark contrast to the impeccable packaging and preservation that I had come to expect from Vital Choice in the past. The decline in the packaging standards was both frustrating and concerning, as it directly impacted the quality and condition of the products upon arrival. Furthermore, there has been an evident change in the quantity of salmon received per shipment. Previously, I would receive one box for my usual quantity of salmon. However, post-acquisition, the same quantity now necessitates the use of four boxes. This change has not only been inconvenient but has also raised questions about whether there have been modifications to portion sizes or the overall value of the products. As a long-time customer, these changes have been disappointing and have led to reservations about the future consistency and reliability of Vital Choice under the ownership of 1-800-Flowers. The decline in product quality, packaging integrity, and changes in product quantities has undoubtedly impacted my confidence in the brand. I hope that these concerns are addressed, and the company can regain the exceptional standards that initially set them apart in the market. In conclusion, the diminished quality of products, compromised packaging, and changes in product quantities have been a cause for concern as a loyal customer. I sincerely hope that Vital Choice, under the new ownership, can address these issues and restore the confidence and satisfaction of its customer base. Overall, the decline in quality and consistency following the acquisition by 1-800-Flowers has been a disheartening and concerning experience for a customer who had previously held Vital Choice in high regard.
B Brian
112 days ago

Since 1-800 1Flowers Acquired Vital Choice…

My review for vitalchoice.com Since Vital Choice was acquired by 1-800-Flowers there has been a noticeable decline in product quality. "Fresh fish should not smell Fishy." Never did until the company was sold. Our most recent shipment contained a package where the vacuum seal is broken. When ordering our usual quantity of salmon we used to receive 0ne box for the shipment, now $ boxes for the same quantity.
T TheTraveler
158 days ago

Quality has gone downhill

As a long-time customer of Vital Choice, I have always relied on their high-quality seafood for my culinary creations. However, it is with a heavy heart that I must express my disappointment in the recent decline in the standard of their products. Over the years, I have come to expect consistency and excellence in every order of salmon and sea bass from Vital Choice. However, my most recent experiences have been marred by a noticeable lack of uniformity in the sizes and cuts of the salmon, as well as the presence of odd shapes and an abundance of tails in some boxes. Even the revered Copper River King salmon, known for its exceptional quality, fell short of my expectations. To add to my dismay, a box of Chilean sea bass contained an unexpected mix of fish varieties, which was a concerning deviation from the usual pristine quality I had come to anticipate. Although Vital Choice promptly replaced the erroneous order, the inconvenience and uncertainty surrounding each purchase have detracted from the once seamless and reliable service I had enjoyed. As a dedicated aficionado of premium seafood, the sporadic deviations from the expected standards have compelled me to seek alternative sources for my salmon and sea bass. While it is disheartening to part ways with a brand that has been a steadfast companion in my culinary journey, the inconsistency in their offerings has left me with no choice but to explore other options. In closing, I must express my profound disappointment in witnessing the decline of what was once a beacon of reliability in the realm of seafood. I earnestly hope that Vital Choice resolves these issues and returns to the pinnacle of excellence that initially garnered my unwavering loyalty. Until then, I regrettably seek to fulfill my seafood cravings elsewhere.
L Lynnda
704 days ago

Great tasting & clean packaging

When it comes to sourcing high-quality seafood, my go-to choice is vitalchoice.com. Not only is their seafood incredibly delicious, but the clean packaging and overall customer experience make it a standout option for anyone in search of premium, healthy seafood. One of the most impressive aspects of Vital Choice's seafood is its excellent flavor. Their products are so fresh and well-handled that they require minimal seasoning to bring out their natural, mouthwatering taste. This speaks volumes about the quality and freshness of their offerings, and it's always a delight to savor such high-caliber seafood. Moreover, the clean packaging further enhances the appeal of shopping with Vital Choice. The attention to detail in their packaging not only ensures the preservation of the seafood's freshness but also reflects their commitment to delivering a top-notch product. This level of care and consideration for the customer's experience does not go unnoticed and contributes significantly to the overall satisfaction of shopping with Vital Choice. While I've had minor issues with a few frozen packs containing air upon delivery, I've found that Vital Choice handles these concerns with commendable professionalism. Upon reporting such instances, they promptly addressed the issue by offering a credit back, showing a genuine dedication to customer satisfaction. It's reassuring to know that they take customer feedback seriously and are willing to go the extra mile to make things right. What sets Vital Choice apart, aside from the quality of their products, is the seamless and efficient ordering process. Placing an order is straightforward and hassle-free, adding to the overall appeal of shopping with this reputable seafood provider. Additionally, their stellar customer service team is a pleasure to interact with, consistently exuding kindness and professionalism, which greatly enhances the overall shopping experience. In conclusion, despite the minor inconvenience of occasional air pockets in the frozen packs, I continue to be impressed by the exceptional quality, cleanliness of packaging, and the outstanding customer service offered by Vital Choice. It's truly a breath of fresh air to find a company that not only delivers top-notch, healthy seafood but also places a strong emphasis on customer satisfaction. Thank you, Vital Choice, for consistently setting the bar high in providing an unparalleled seafood experience.
L Lynnda
704 days ago

Great tasting & clean packaging

My review for vitalchoice.com Great tasting seafood that needs little seasoning. Clean packaging. Easy to order. However, it seems that each delivery has anywhere from 1-4 frozen packs that have air inside. I need to throw those away which is disappointing. To their credit, when I report this soon after arrival they give me a $ credit back. Still the cleanest, best packaged healthy seafood we can find. Always kind and professional on the phone. This is also refreshing. Thank you VC.
D Dana Krupinski
718 days ago

Vital Choice is my only trusted source…

As a dedicated customer of Vital Choice for years, I can confidently say that it has been my only trusted source for the most delicious, fresh, and healthy wild-caught seafood. I have consistently relied on their exceptional products, from their succulent salmon to their delectable lobster, as well as their hearty soups, fresh berries, and flavorful seasonings. The quality and taste of their offerings have never failed to impress me. What sets Vital Choice apart is not only the superior quality of their products but also their commitment to sustainability. One aspect that truly resonates with me is their packaging recycling program. Knowing that the food can be shipped frozen without contributing to unnecessary packaging waste is a significant factor in my continued loyalty to the brand. It's a testament to their holistic approach to responsible and ethical business practices. However, I was recently informed that the company has been acquired by another business. Naturally, I am cautiously optimistic about this change. I genuinely hope that the new company will recognize and preserve the exceptional standards that Vital Choice has come to be known for. Retaining the integrity of the brand's operations and the high quality of their products is paramount to maintaining the trust and satisfaction of loyal customers like myself. In conclusion, Vital Choice has consistently delivered on its promise of providing top-notch, sustainable seafood products, and I sincerely hope that this legacy will be upheld under the new ownership. I look forward to continuing my journey with Vital Choice and eagerly anticipate experiencing the same level of excellence that has kept me coming back year after year.
D Dana Krupinski
718 days ago

An Ode to Vital Choice: A Haven for Fresh Seafood Enthusiasts

As a devoted patron of Vital Choice, I can confidently attest that their website is not just a marketplace but a sanctuary for those seeking the finest and healthiest wild-caught seafood. From succulent salmon to decadent lobster, every bite is a testament to their unwavering commitment to quality. The array of offerings extends beyond seafood to include delightful soups, fresh berries, and tantalizing seasonings, each elevating my culinary experience. The sustainability ethos of Vital Choice shines through their innovative packaging recycling program, a gesture that speaks volumes about their dedication to eco-conscious practices. The convenience of receiving frozen goods without the guilt of excess waste is a testament to their holistic approach to customer satisfaction. However, recent news of a corporate acquisition has left me apprehensive yet hopeful. While change is inevitable, I am earnestly desiring that the essence of Vital Choice remains unaltered. The exceptional standards and genuine care that have defined this brand must endure, ensuring that loyal customers like me continue to receive nothing short of excellence. In a world where authenticity is rare, Vital Choice stands as a beacon of trust and quality. Here's to hoping that this culinary haven continues to flourish, preserving its legacy of unmatched freshness and flavor for years to come.
C Coralynne Joy Estes
719 days ago

Indulging in the Delights of Fresh, Wild-Caught Seafood from Vital Choice

As a health-conscious individual with an unwavering commitment to the finest quality, I have embarked on a culinary journey with Vital Choice since 2013. The pescatarian in me cherishes the unparalleled richness and wholesomeness of wild-caught salmon, which Vital Choice consistently delivers with unparalleled excellence. The commitment to sourcing the finest offerings from Mother Nature herself is evident in every succulent morsel of seafood I have had the pleasure of savoring. Vital Choice has transcended my expectations time and time again, cementing my loyalty as an immensely content patron. Their dedication to preserving the purity of nature's bounty reflects my own ethos, and I am consistently impressed by their unwavering commitment to quality and sustainability. From the moment I receive my meticulously packaged order to the first delectable bite, every aspect speaks volumes about the unparalleled quality that Vital Choice upholds. I am not merely a satisfied customer; I am an impassioned advocate for the sheer magnificence that is Vital Choice. My heartfelt recommendation resonates with unwavering certainty - entrusting Vital Choice as your seafood purveyor is a choice that will undoubtedly elevate your epicurean experiences to unprecedented heights.
C Coralynne Joy Estes
719 days ago

Seafood Magic

My review for vitalchoice.com I have been a very satisfied customer since at least 2013. Since I am extremely health and quality conscious my choice is wild salmon which is the best mother nature can provide. Vital Choice has NEVER disappointed and I truly am an extremely satisfied customer highly recommending Vital Choice as my seafood supplier and you can't go wrong making them yours also.
R Robert
719 days ago

An Unbeatable Experience with Vital Choice

I've been a loyal customer of Vital Choice for quite some time now, and I can confidently say that they have never failed to amaze me. Vital Choice has set a standard that is unparalleled when it comes to quality, service, and overall customer experience. Every time I place an order with Vital Choice, I am met with sheer precision and accuracy. Not only are my orders consistently correct, but they also arrive exactly when promised. This reliability has truly set them apart in my eyes. The quality of the products from Vital Choice is simply extraordinary. From the moment I receive my package, I can immediately sense the freshness and superior standard that they uphold. The taste of their products is beyond compare, and it's evident that they take immense pride in offering only the best to their customers. I cannot stress enough how highly I recommend Vital Choice. The exceptional quality and flavor of their offerings are truly unmatched. Once you've given their products a try, I assure you, you'll be hooked just like I am. Vital Choice has become an integral part of my quest for overall well-being and pleasure. The impact that their products have made on my health and satisfaction is invaluable. To anyone looking for top-notch quality and an outstanding customer experience, I wholeheartedly urge you to give Vital Choice a try. You won't be disappointed.
R Robert
719 days ago

Vital Choice has never disappointed

My review for vitalchoice.com Vital Choice has never disappointed. Orders are always correct, arrive whenstated, and is always extraordinary in quality and taste. I cannot recommend this product enough. Like me, if you try it once you'll be hooked. Try it. To your health and pleasure,Robert
G Gail Cagianese
724 days ago

I am very pleased with Vital Choice &…

A Reliable Source for Quality Seafood: A Testimonial for Vital Choice Let me start by saying that Vital Choice has been an absolute game-changer for me. I cannot help but express my appreciation for the exceptional quality of their seafood and the top-notch customer service provided by their representatives. From the moment I stumbled upon their website, I have been nothing but impressed with every aspect of their offerings. I must admit, however, that I am slightly disappointed about the decision to abolish Vital Choice points. Those points were a great incentive for loyal customers like me, and I sincerely hope that the company reconsiders this in the future. Despite this small setback, my overall experience with Vital Choice has been nothing short of fantastic. I am thrilled to continue supporting Vital Choice not just for their incredible products but also for their strong partnerships and commitment to sustainability. It's truly reassuring to know that I am purchasing seafood from a company that values integrity and environmental responsibility. Moving forward, I have every intention of remaining a loyal customer of Vital Choice. Knowing that I can rely on them for consistently high-quality seafood gives me great peace of mind. I have no doubt that I will continue to place my trust in Vital Choice for all my seafood needs. In conclusion, I would like to extend my best regards to the entire team at Vital Choice. Thank you for your dedication to providing customers like me with an exceptional seafood experience. I am genuinely looking forward to many more years of delightful seafood from your company.

Introduction

Vital Choice is an online store that specializes in premium quality seafood, organic food, and other specialty items. The company was founded in 2001 by Randy Hartnell, a commercial fisherman who wanted to provide consumers with easy access to high-quality seafood products. Vital Choice now offers a wide range of products, including wild-caught salmon, sablefish, tuna, and other seafood, as well as organic fruits and vegetables, healthy snacks, and supplements.

Pros and Cons

Pros:
  • High-quality seafood and organic food
  • Wide range of products to choose from
  • User-friendly website
  • Excellent customer service
  • Competitive pricing
Cons:
  • Somewhat limited selection compared to other online retailers
  • Some products are more expensive than similar offerings from other brands

User Experience

The Vital Choice website is user-friendly and easy to navigate. The homepage highlights the latest products and special offers, while the categories and subcategories are well-organized, making it easy to find the products you're looking for. The checkout process is straightforward, and you can easily track your order after it has been shipped.

Pricing and Value for Money

Vital Choice's prices are competitive, and the company offers regular sales and discounts to help customers save even more. In general, the products are of excellent quality and are worth the price, although some products are more expensive than similar offerings from other brands.

Alternatives

Some alternatives to Vital Choice include Thrive Market, Wild Alaskan Company, and ButcherBox. These companies also offer high-quality organic and sustainable food products at competitive prices.

Customer Service

Vital Choice has excellent customer service, with a knowledgeable and friendly team that is always ready to help. The company offers a 100% satisfaction guarantee, so if you're not completely satisfied with your order, you can return it for a full refund or exchange.

Product Quality and Selection

Vital Choice is known for its high-quality seafood products, which are sustainably sourced and wild-caught. The company also offers a range of organic fruits and vegetables, healthy snacks, and supplements. While the selection is somewhat limited compared to other online retailers, the products are of excellent quality.

Website Usability

The Vital Choice website is user-friendly, with a clear layout and easy-to-use navigation. The search function works well, and you can filter by various criteria, such as product type, price range, and dietary preferences.

Returns and Exchanges

Vital Choice offers a 100% satisfaction guarantee, so if you're not completely satisfied with your order, you can return it for a full refund or exchange. The company also covers the cost of return shipping, making the process hassle-free.

Promotions and Discounts

Vital Choice regularly offers promotions and discounts, both on its website and through email newsletters. You can save up to 15% off your first order by signing up for the newsletter.

Reputation

Vital Choice has a strong reputation for selling high-quality, sustainably sourced products. The company has received numerous awards and accolades from organizations such as the Monterey Bay Aquarium Seafood Watch, and has been featured in publications such as Forbes, MSNBC, and The Wall Street Journal.

Payment Options

Vital Choice accepts all major credit cards, as well as PayPal.

Loyalty Programs

Vital Choice does not currently offer a loyalty program.

Customer Reviews

Vital Choice has positive customer reviews, with customers praising the high quality of the products, quick shipping, and excellent customer service.

Community Involvement

Vital Choice is committed to sustainability and supports various environmental organizations, such as the Ocean Conservancy and the Alaska Marine Conservation Council.

Shipping and Costs

Vital Choice offers free shipping on orders over $99, and charges a flat rate of $9.99 for orders under $99. The company ships to all 50 states, and also offers international shipping to select countries. Orders are typically shipped within 1-2 business days.