By Sneha, your trusted journalist

Hello, fashion enthusiasts! If you’re on the lookout for fabulous deals on trendy clothing, accessories, and lifestyle essentials, you’re in for a treat. Boozt, your go-to online fashion and lifestyle shop, has an annual sale calendar packed with exciting discounts. In this guide, we’ll walk you through the key sale dates, share expert tips for maximizing savings, and spill the beans on exclusive coupon codes that add an extra dash of delight to your shopping spree. Get ready for a seamless and budget-friendly fashion adventure with Boozt – your destination for style without compromise! 🛍️💃

Before we dive deeper, let’s pause for a moment and discuss saving tips

Elevate Your Wardrobe with Boozt: Discover a Fashion Haven with Exclusive Offers Unveiled! Upgrade Your Style using Exclusive Boozt Coupon Codes for Unbeatable Deals on Quality Apparel. Seize the Opportunity – Immerse Yourself in Trendy Fashion.

What is Boozt?

Boozt is an online fashion retailer that operates in the Nordic region, selling a variety of products including clothing, shoes, accessories, and beauty items from different brands. Here are some key points about Boozt:

  • Ownership: Boozt is owned by Boozt Group, which also owns ‘booztlet’, a discount fashion outlet.
  • Net Revenue: In 2022, Boozt achieved a net revenue of almost 7 billion SEK, marking an all-time high and a significant 25% increase from the previous year.
  • Customer Base: Boozt boasted over 1.8 million active customers in 2022, with a substantial number of orders, exceeding 5.6 million.
  • Order Metrics: The average order value on Boozt’s platform was 604 SEK, and the average basket size, indicating the number of items per order, was 2.1 items.
  • Financial Margins: Boozt reported a gross margin of 41.9% and an EBIT (Earnings Before Interest and Taxes) margin of 5.4%.

Sale event calendar of Boozt

Event NameDate RangeDescriptionDiscounts
Champion SaleMarch 1 – March 15Explore Champion products at discounted pricesUp to 50% off selected Champion items
Demeyere SaleApril 10 – April 25Exclusive discounts on Demeyere productsSavings up to 40% on Demeyere items
Five Seasons SaleMay 15 – May 30Enjoy special offers on Five Seasons itemsUp to 30% off Five Seasons collection
Unlimit SaleJune 5 – June 20Unbeatable deals on Unlimit productsDiscounts ranging from 20% to 50%
Rig-Tig SaleJuly 10 – July 25Limited-time discounts on Rig-Tig itemsUp to 40% off Rig-Tig kitchenware
Snoot SaleAugust 15 – August 30Snag great deals on Snoot fashionSavings up to 60% on Snoot clothing
Holubar SaleSeptember 1 – September 15Discover discounts on Holubar outdoor gearUp to 35% off Holubar outdoor collection
Still SaleOctober 10 – October 25Special offers on Still homewareDiscounts ranging from 25% to 50%
Simple Goods SaleNovember 5 – November 20Affordable prices on Simple Goods productsUp to 30% off selected Simple Goods items
Premium SaleDecember 1 – December 15Luxury items at discounted ratesSavings up to 40% on premium brands
Boozt DaysJanuary 10 – January 20Exclusive sales and surprises during Boozt DaysExciting discounts and promotions
Go Travel SaleFebruary 15 – February 28Deals on travel essentials from top brandsUp to 45% off on Go Travel products
Black Friday Sale November 23 – November 30Festive offers on a wide range of productsDiscounts and special bundles
Christmas SaleDecember 10 – December 25Biggest discounts of the year on various itemsMassive price cuts and limited-time deals

Ultimate Shopping Guide for Boozt

  • Browse by Category: Explore a diverse range of fashion and beauty products on Boozt. Find clothing, shoes, accessories, and cosmetics from various brands. Easily navigate through categories and use filters for gender, size, color, price, and more. Sort your search results by popularity, relevance, or customer rating.
  • Search by Keyword: If you have a specific product or brand in mind, use the search bar on the website. Refine your search using advanced options like category, brand, size, color, and price.
  • Check Out the Deals: Discover ongoing deals and discounts on selected products and categories. Visit the deals page regularly to find the latest offers and save money on your purchases. Sign up for the newsletter to receive exclusive deals and promotions directly to your inbox.
  • Join the Rewards Program: Enroll in the Boozt Rewards program to earn points with every purchase. Redeem accumulated points for vouchers and discounts on future orders. Gain access to exclusive offers, free gifts, and participate in competitions.
  • Read the Reviews: Make informed decisions by reading customer reviews and ratings for each product.

By following this ultimate shopping guide, you can maximize your Boozt shopping experience, from easily finding products to saving money with deals and enjoying the benefits of the rewards program.

Safety Tips While Shopping on Boozt

Here are safety tips to keep in mind while shopping on Boozt:

  • Use a Secure Connection: Ensure you’re on a secure connection by checking for a padlock icon or “httpss” in the address bar. This means your data is encrypted and protected from unauthorized access.
  • Choose Trusted Payment Methods: Boozt accepts various payment methods like credit cards, debit cards, PayPal, and Apple Pay. Opt for a trusted method that provides fraud protection. Avoid using direct bank transfers or money orders, which can be harder to trace.
  • Check Shipping Information: Before placing an order, review shipping details on Boozt. Check shipping costs, delivery times, and tracking options for your destination. Be aware if your order will be split into multiple packages from different warehouses.
  • Contact Customer Support: If you have questions or issues, contact Boozt through their chat bot, contact form, or phone number. Reliable customer support can assist with order concerns.
  • Protect Personal Information: Only share necessary information when creating an account or placing an order. Avoid disclosing sensitive details like passwords, PINs, or security codes. Review and update your privacy settings on Boozt to control how your data is used and shared.
  • Regularly Update Your Account Password: Change your Boozt account password regularly to reduce the risk of unauthorized access. Use a strong, unique password that combines letters, numbers, and symbols.
  • Beware of Phishing Attempts: Be cautious of emails or messages claiming to be from Boozt, especially if they ask for sensitive information. Always verify the authenticity of such communications directly through Boozt’s official channels.
  • Review and Understand Return Policies: Familiarize yourself with Boozt’s return policies before making a purchase. Knowing the conditions for returns and refunds can help you in case you need to return an item.
  • Use a Dedicated Email Address: Consider using a dedicated email address for your online shopping activities. This can help you manage communications from online retailers and reduce the risk of potential phishing attempts targeting your primary email account.
  • Stay Informed About Security Updates: Keep yourself informed about any security updates or alerts from Boozt. This could include information about recent security incidents, new security features, or recommended actions to enhance your account’s safety.
  • Educate Yourself About Online Scams: Stay informed about common online scams and fraud tactics. Understanding potential threats can help you recognize and avoid them while shopping on Boozt.

By following these tips, you can enhance your shopping experience on Boozt while ensuring your privacy and security.

Saving Strategies While Shopping on Boozt

To save money while shopping on Boozt, you can follow these smart strategies:

1. Join the Boozt Rewards Program:

  • Sign up for the Boozt Rewards program to earn points with every purchase.
  • Accumulate points and redeem them for vouchers and discounts on future orders.
  • Enjoy exclusive offers, free gifts, and participate in competitions as a member.

2. Check Out the Deals Page:

  • Explore Boozt’s deals page for various discounts on selected products and categories.
  • Stay updated on the latest offers by signing up for Boozt’s newsletter, receiving exclusive deals and promotions directly in your inbox.

3. Shop from Booztlet (Outlet):

  • Visit Boozt’s discount fashion outlet, where you can find items at up to 80% off.
  • Take advantage of great bargains and clearance items and enjoy free shipping on orders over 499 SEK.

4. Utilize Cash-Back Apps and Coupons:

  • Use cash-back apps like Askmeoffers to get money back or additional savings on your Boozt orders.
  • Look for and apply available coupons during the checkout process for extra discounts.

5. Compare Prices:

  • Compare prices of products on Boozt with other online fashion retailers like Zalando, Asos, H&M, and Nelly.
  • Use price comparison tools such as Google Shopping to ensure you’re getting the best possible deal.

By combining these strategies, you can maximize your savings while enjoying a great shopping experience on Boozt. Whether through loyalty rewards, exclusive deals, outlet discounts or price comparisons, there are various ways to make your money go further.

Top Categories Available on Boozt

Boozt offers a diverse range of categories, providing a comprehensive shopping experience for its customers. Here are the top categories available:

  • Fashion: Boozt’s primary focus is on fashion, offering a wide array of clothing, shoes, accessories, and beauty products from various brands. Customers can explore different styles, including casual, formal, sporty, and trendy options. The platform allows users to easily browse and filter products by gender, size, color, price, popularity, relevance, or customer rating.
  • Kids: Boozt provides a selection of kids’ products catering to different ages and interests. This category includes children’s clothing, shoes, toys, books, and games. Customers can explore bestselling kids’ products, new arrivals, and outlet items within the kids’ section.
  • Home: Boozt extends its offerings beyond fashion to include home products. This category encompasses items for the kitchen, dining, living room, bedroom, and bathroom. Customers can browse bestselling home products, new arrivals, and outlet items to enhance their living spaces.
  • Beauty: Boozt features a range of beauty products from various brands, covering skincare, makeup, haircare, and fragrance. The beauty category allows customers to explore bestselling products, new arrivals, and outlet items, providing a comprehensive selection for their beauty needs.
  • Other Categories: In addition to the main categories, Boozt offers diverse options such as DVD, Blu-Ray, CD, and video games, providing customers with the opportunity to explore entertainment and media products.

Boozt’s platform is designed to accommodate different preferences and needs, offering a convenient and extensive shopping experience across various lifestyle categories.

Journey of Boozt

The journey of Boozt began in 2011, when Hermann Haraldsson founded the company. Their entrepreneurial venture started with buying books at car boot sales and auctioning them on eBay. As they ventured into the world of e-commerce, the founders saw an opportunity to create a platform that goes beyond books and encompasses a wide range of fashion and lifestyle products. Boozt, the online fashion retail platform, was established as a part of this vision. Operating in the Nordic region, Boozt quickly gained traction by offering a diverse selection of clothing, shoes, accessories, and beauty products from various brands.

The ownership of Boozt falls under Boozt Group, a company that also owns ‘booztlet‘, a discount fashion outlet. Boozt Group went public and was listed on Nasdaq OMX Stockholm in 2017, marking a significant milestone in its corporate journey. One of the key factors contributing to Boozt’s success is its commitment to customer satisfaction. Boozt has implemented features such as quick delivery, easy returns, and a rewards program to enhance the overall shopping experience for its customers.

In terms of financial performance, Boozt achieved remarkable success in 2022. The platform reported a net revenue of almost 7 billion SEK, representing an all-time high and a substantial 25% increase from the previous year. The financial metrics, including a gross margin of 41.9% and an EBIT margin of 5.4%, reflect the company’s efficiency and profitability. With over 1.8 million active customers and more than 5.6 million orders in 2022, Boozt has become a prominent player in the online fashion retail sector, demonstrating both growth and a commitment to providing quality services to its customers.

Merits and Demerits of Buying from Boozt

Merits (Pros)Demerits (Cons)
1. Diverse Product Range: Boozt offers a wide selection of clothing, shoes, accessories, and beauty products from various brands.1. Limited Geographic Presence: Boozt primarily operates in the Nordic region, limiting its accessibility for customers outside this area.
2. Quick Delivery: The platform provides quick delivery services, ensuring that customers receive their orders promptly.2. Limited Product Categories: While Boozt covers fashion and beauty, it may not be a one-stop-shop for customers seeking products in other categories.
3. Easy Returns: Boozt facilitates easy returns, contributing to a hassle-free shopping experience for customers.3. Limited Brand Exclusivity: As a multi-brand platform, Boozt may not offer exclusive items from specific brands that customers might seek.
4. Rewards Program: Boozt has a rewards program, offering benefits and incentives to loyal customers.4. Return Shipping Costs: In some cases, customers may be responsible for return shipping costs, which can be a drawback for those seeking completely free returns.
5. Positive Customer Reviews: Boozt has received high customer satisfaction scores, as indicated by positive reviews on platforms like Trustpilot.5. Limited International Presence: The platform’s focus on the Nordic region might not cater to customers globally, limiting its international reach.
6. Transparent Policies: Boozt is known for transparent policies regarding order tracking, refunds, and customer support.6. Potential Price Variability: Prices on Boozt may vary, and some customers may find products relatively expensive compared to other online platforms.
7. Listed Company: Boozt Group, the owner of, is a publicly listed company, adding a layer of transparency to its operations.7. Limited Offline Presence: Boozt primarily operates online, which may be a drawback for customers who prefer in-person shopping experiences.

Our Verdict on Boozt

Boozt’s annual sales, expert savings tips, and exclusive coupon codes offer a winning combination for fashion enthusiasts seeking both style and savings. By marking your calendar for key sale periods, implementing shopping strategies, and leveraging exclusive codes, you’re set for a seamless and budget-friendly fashion journey. Boozt’s commitment to user-friendly navigation, a diverse brand selection, and genuine customer reviews ensures a satisfying shopping experience. So, dive into the world of affordable fashion, stay on-trend with top picks, and let Boozt elevate your style without compromising your wallet. Happy shopping, where style meets savings effortlessly! 🛍️💃

Frequently Asked Questions

What does Boozt sell on its online platforms?
Boozt specializes in selling fashion and lifestyle products on its online platforms. You can find a curated selection of brands catering to various lifestyles on Boozt.

How has Boozt grown in recent years, and what is its revenue in 2022?
Boozt has experienced rapid growth, reaching SEK 6.7 billion in revenue in 2022. This growth highlights its success as a leading Nordic technology company in the online fashion and lifestyle market.

What is Boozt’s vision for the future?
Boozt envisions becoming the leading Nordic department store, aiming to be the preferred online destination for shopping in categories like Fashion, Kids, Sport, Beauty, and Home.

What values guide Boozt as a company?
Boozt is guided by the values of trust, freedom, and responsibility. These pillars empower individuals, inspire teams, and contribute to building a more resilient company.

What does Boozt offer to ensure a convenient shopping experience?
Boozt prioritizes a convenient shopping experience by providing high service levels, a consistent user experience on both mobile and desktop, quick deliveries, and easy returns.

How does Boozt approach technology in its business?
Boozt’s business is built around having advanced e-commerce platforms in the Nordics. They prefer to build their own in-house systems, using cutting-edge web technologies and infrastructure components, ensuring control over the customer experience and maintaining world-class performance, scalability, and security.

Hello there! I'm a passionate news reporter and seasoned content writer with two years of industry experience. My journey in the world of storytelling began with a natural affinity for language and creative...

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